• Australian Wider Beverages Report | 2013

    Consumer | 16-Sep-2013

    $11,000.00 (including GST)

    Australia's only multi-channel, multi-category review of the wider beverage market in Australia, The Nielsen Wider Beverages Report reviews category, channel and pack type performance, and addresses a number of key questions impacting the wider beverage market. Category coverage ranges from alcohol, to new age drinks, to tea; store coverage ranges from bottle shops, to supermarkets, to corner shops.

    TABLE OF CONTENTS

    Executive Insights

    Methodology

    • Data Sources
    • Category Coverage
    • Channels
    • States
    • Other Notes

    Total Beverage Performance

    • Beverage Size and Growth
    • Per Capita Spend and Consumption

    State Performance

    Channel Performance

    • Channel Size
    • Channel Growth
    • Channel Comparison
    • Average Price Comparison

    Beverage Categories

    • Beverage Category Size
    • Beverage Category Growth

    Top 50 Trademarks

    • How Many Trademarks?
    • Top 50 Trademarks
    • Category representation

    Private Label

    • Private Label Share and Growth
    • Private Label Pricing
    • Private Label State Share

    New Product Development (NPD)

    • Total Beverage NPD Impact
    • NPD Impact by Channel and State
    • Most Innovative Beverage Segments
    • NPD by Branded and Private Label

    Single-Serve Pack Type

    • Pack Type Share and Growth
    • Pack Type by Category
    • Pack Type by State

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