Nielsen - Global Reports Reports
This 2012 Report highlights that price is not the only consideration that weighs heavily on consumers' minds when grocery shopping. Health factors, product availability and in-store services are also important considerations.
Fast-Moving Consumer Goods & Retail, 2012
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Discerning Asia Pacific consumers want ‘proof of concept’ before trying a new product. This Nielsen report provides five winning strategies for success.
Fast-Moving Consumer Goods & Retail, 2013
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To understand how consumers around the world are responding to today’s fragmented media environment, in 2012, Nielsen surveyed more than 28,000 online consumers in 56 countries on their multi-screen media usage, device ownership and purchase intentions, Internet access points, and how they see mobile technology’s role in the future.
Media, Telecom, Fast-Moving Consumer Goods & Retail, 2012
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